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Turcotte Named Sirius SVP/Ad Sales

Paul Turcotte has been named SVP/Advertising Sales for Sirius Satellite Radio, leading ad sales for Sirius’ 65 non-music channels. He was most recently SVP/Corporate Sales & Marketing and Director/Online & Digital Media at Hachette-Filipacchi Media U.S.

“Paul Turcotte’s dynamic background at the top level of media companies, leading ad sales in traditional as well as new media, makes him an outstanding addition for Sirius,” said Sirius President/Entertainment & Sports Scott Greenstein. “Paul’s creative talents and understanding of all advertising markets are an important addition in the next step in the growth of Sirius.”

Turcotte is moving into a post formerly held by Sam Benrubi, who remains at Sirius to oversee ad sales for The Howard Stern Show and the Howard 100 and Howard 101 channels. He reports to Turcotte.