* listening to live radio * Between Now And Forever - Pull Me In


Music's Long Tail Just Got A Lot Shorter

  • 173,000 of the 1.23M albums available sold at least 1 copy last year
  • That means 85% of albums did move a single copy all year.
  • 80% of of all single track sales revenue came from 52,000 tracks

All this is according to a new study by Will Page, chief economist of the MCPS-PRS Alliance, the UK based not-for-profit royalty collection society.

Does this mean that we should all be back to chasing hits? No, but if correct, the study should remind us that making music available for sale is the beginning and not the end.